iMullar will bring their playlists to their Official Curator platform On Apple Music.
IMullar is a Ghanaian based music and culture agency dedicated to showcasing exceptional talents all over the globe. The agency’s focus is to promote budding talents and introduce distinctive new artists through original sounds. They are the authority on who is next.
As Apple Music’s newest curator, iMullar playlists will consist of genre and mood-based music, carefully picked to complement any given situation and set the desired tone. By featuring artists from all over the continent and the diaspora, listeners are bound to discover new favourites and expand their taste.
iMullar playlists are meant to set the mood and the first sixteen to go live will be no different. Hot Off The Press, Alté Wave, Songs You Need, Aux, Melanin Groove, Pregame, Asakaa, Fueled, East African Connect, Passport Stamps, Sundress Season, Boredom, Afrobeats 2.0, Bump N’ Grind, Just Vibes, Rated, Wordsmiths and a guest-curator playlist by the Dancehall King himself, Shatta Wale are all unique playlists that are sure to leave listeners spoilt for choice.
Hot Off The Press
Featuring some of the hottest tunes coming fresh out the forge and straight to your speakers. This playlist is the transit point for potential bangers and songs you’d leave on repeat. Enjoy tunes from Afrobeats, Alte, Hip-Hop, R&B and more.
Alte Wave`
Dive into the new wave of alternative sound from the streets of Accra, Lagos, Khartoum, more…through to the diaspora. Alte Wave covers some of the hottest and insanely talented emerging stars of the new generation currently making waves. They’re making their way up the charts by blending and bending genres to bring an immersive experience to listeners. Tunes that rock your boat should find their way to your own library.
AUX
Being the car DJ is a huge responsibility. You have to be constantly thinking of what song to play next so you don’t kill the vibe. You’re probably not enjoying the ride. So, plug-in the AUX and savour the moment with friends, we’ll handle the music.
Fueled
There’s no better feeling than finding the right kind of music to keep you energized, focused and locked in. Fueled is the perfect balance of uptempo but relaxed tunes—covering the best in recent pop, dance, hip-hop, R&B and more—it’s designed to inject that extra shot of motivation to drive a productive time. We regularly update these tunes. If you’re fueled by a song, it should definitely be added to your library.
Sundress Season
Simmering hot afternoons melting into the warm summer nights call for the need to let loose and vibe to the perfect cocktail playlist. Take this trip with us as we create a blend of your favourite Afrobeats and Highlife sounds fused with some Alté, Dancehall, Hip-hop and a dash of R&B. You’d appreciate this more on your ideal beach days, poolside lounging, drop-top cruising, and everything in-between. Best enjoyed with a sweet one and some ice.
Afrobeats 2.0
Specially curated to offer the best of the popular and ever-changing Afrobeats genre, this playlist thrives on the different sounds and styles to deliver the most eclectic—and exportable—sounds in contemporary music, mixing with everything from highlife, trap, dancehall to R&B and even house. Our editors regularly refresh this playlist with new music. If you see anything you like, add it to your library.
Bump N’ Grind
Whether you’re trying to secure the wickedest whine on a wild night out or prepping for some quality time with your lover, iMullar’s Bump N Grind playlist is sure to set the mood for a pleasurable time.
Melanin Groove
Dedicated solely to showcasing the different sounds and melodies by our Melanin Queens.
iMullar Takeover: Shatta Wale
Shatta Wale exemplifies the idea that taking over is a lifestyle. Formerly known as Bandana, Shatta Wale has released dozens of self-produced hit songs, grabbed 72 international and regional music awards as well as boasting a working relationship with Beyonce after collaborating on the Lion King: The Gift album released in 2019. In celebration of Shatta Wale’s achievements, here are his 50 track-list for his takeover.
East African Connect
East Africa is vibrating with a fresh crop of talent who want to be heard. Explore how old and new elements are combined to create refreshing and original sounds unique to its people but enjoyed by the world.
Passport Stamps
Featuring some of the best across-the-continent collaborations, Passport Stamps celebrates Africa’s finest musical exports and the dope records they create with musicians around the world. Fresh and regularly updated, you don’t have to fly first class to catch these vibes. Add it to your library if you find something you like.
Pregame
The party before the party. The perfect jumpstart to a wonderful time.
Songs You Need
Your weekly dose of musical genius from all over the globe featuring songs we can’t stop playing, Songs You Need is a closer look at the artists we have our eyes on currently. The iMullar team is diverse and so is this playlist, soak in the vibes ranging from household names to some undiscovered gems. Signed, Your friends at iMullar!
Bored? Join us for a stroll through these streets sipping on Africa’s Finest smoothie. You’d need your headphones for this trip.
Wordsmiths
Razor sharp lyrics, hypnotic flows, precise punches and compelling storytelling. We scoured the continent to find you the very best lyricists. Our editors regularly update this playlist—something from here will definitely find its way to your library.
Just Vibes
Free your mind. Get lost in the moment. Let the feels take over as you go with the flow. With the focus on freeing you, we’ve blended alternative music with a splash of classic R&B tunes to keep you relaxed.
Rated
Raw and uncut, iMullar in collaboration with Grungecake brings you the best of both worlds.
Trap House
Find your way around the carefully placed bars, perfect flows, hard hitting beats as each song pumps you up. The Trap House is one place to easily lose yourself as the music finds you.
Asakaa
This emerging drill movement from the streets of Kumasi is spreading like wildfire. Asakaa is derived from the street Twi Language, “Saka” mostly spoken by the youth. The witty, hardcore and sometimes humorous Twi storytelling effectively laid over drill inspired beats is just about the right balance to get any listener hyped.
“We promise music lovers the very best version of editorial playlists curated by the in-house team” Maxwell Adjavon, employee Number One added.
Cover arts for each playlist were carefully designed by Maxwell Adjavon and Kojo Oteng to reflect the mood of the playlist. Special credit goes to Daron Bandeira for contributing images which embody the aesthetic and feel of “Melanin Groove” and “Just Vibes”
To add to any of their playlists on Apple Music here.
