By Chinazam Ikechi-Uko.
Streetwear has become Nigeria’s favourite fashion buzzword and it requires a lot of skill to make a brand stand out in an oversaturated market. However, high streetwear brand, GO-CRZY easily tackles these issues and its latest collection is another step towards fashion domination.
Starting 2024 with a hit pop-up event in January, GO-CRZY returns for a successful streak with its latest collection. The members-only streetwear brings an urban edge to the streetwear industry.
One look at the GO-CRZY website gives a broader idea of what it means to explore the world of GO-CRZY. The website adopts videogame motifs with pixels and blue lines, it also has a landing page reminiscent of racing games. To press start is to cosign to go on a GO-CRZY trip and clothes are as creatively fuelled as the website.
A standout piece from the collection is the hoodies which have a tie. The fascinating thing about hoodies is they have been quite overdone so creating a unique hoodie seems impossible. But GO-CRZY, a brand dedicated to redefining high streetwear, took on this challenge and has introduced a modern silhouette of the hoodie.
This is GO-CRZY’s golden ticket, a brand aiming to make you rethink the streetwear that you know. From meticulously curated fabrics to cutting-edge silhouettes, each piece in the collection exudes an air of exclusivity and sophistication. It is a celebration of individuality and style, inviting wearers to make a statement at every turn. Garments not asking to cast away your favourite trends, but one that makes you question how you can spice up your closet.
While still on its hit streak, GO-CRZY teased a few additional pieces: these included bloke-core pieces, several football-inspired designs and a hockey jersey design. The sneak peek was met with positive reviews, however, the hockey jersey design has become a fan favourite. It has become one of the most in-demand designs of the brands.
With all eyes on the upcoming release of the hockey jersey design, GO-CRZY has had a fashion hattrick with its successful launch and we can’t wait to see what they have next in store.
To learn more about GO-CRZY and explore the latest collection, visit gocrazy.live
