Continuing to prove their superstar status, Afro-Swing pioneers NSG serve up the sequel to popping banger, “Men Mount” with their much-anticipated “AREA BOYZ” Deluxe album, that’s been out since the 3rd of May, 2024 alongside its lead single “Spin Da Block” produced by Jae5.
Always delivering with their energetic flow and witty deliveries, NSG has become the UK’s flagbearers when it comes to good vibes. The East London six piece, of Ghanaian and Nigerian descent, carry on their blazing form from last year’s AREA BOYZ album with a brand new deluxe version boasting of six new tracks with features from the likes of Ghanaian superstar Stonebwoy, Nigerian rapper blaqbonez and London MC, Slim. The new offerings takes the album to a whole new level of artistic synergy and dynamism.
Bearing the flag for the UK’s budding Afrobeats scene, NSG have left an indelible mark on the UK’s music soundscape since the drop of their highly contagious track, “Options” in the latter half of 2018 featuring Tion Wayne, which peaked at #7 on the official UK charts and the #1 spot on Spotify’s UK viral chart, triggering a rave online and a viral dance frenzy, alongside a stream of subsequent string of addictive releases including “OT Bop”, “Lupita” and “Kate Winslet.”
Capitalising on their monumental 2020 success, NSG dominated 2021 with their “Headliner EP” with guest performances from Mist, Patoranking and long-time collaborator JAE5, whilst receiving so much acclaim from prestigious platforms like Billboard, Complex, Wonderland and HypeBeast and jaw-dropping performances of their summer smash “Petite’ at that year’s MOBO awards.
More recently, NSG linked up with Meekz for positively received single, “Unruly”, as well as releasing a collaborative album with one of London’s most acclaimed artists, Rimzee. Then there’s the culturally significant launch of staple, The Area Bar in Accra, Ghana, NSG continue to thrive in the path they’ve carved for themselves, whilst pushing the Afro-inspired culture forward.